The Associate Director, Media Planning is responsible for the vision and strategic direction for the assigned True Media client teams, guiding the development of high-level strategic plans and monitoring efforts to ensure adherence to timelines and budgets.
The most recent generation to reach adulthood, Gen Z ranks travel and seeing the world as the most important way to spend their money and spend an average of 29 days per year doing so. These digital natives approach travel differently than generations before them – meaning how you drive relevant connections with aspirational travelers…