The Associate Media Director of Integrated Media will be an extension of our leadership team across the Integrated Media group, bringing a higher level of strategic expertise across both traditional and digital media channels and senior support and experience for activation and buying processes. This individual will help oversee and provide guidance to how we refine our media planning products, utilizing advanced tools and strategic principles.
Traditional banks and credit unions are losing the next generation. And at a pretty rapid pace. The question industry professionals are asking now isn’t whether younger consumers are drifting toward digital-first alternatives – everyone is seeing that. The question is what to do about it, and whether the industry’s current playbook is even close to…