TRUE MEDIA PLAYS HOST TO 2015 TRUTH IN MEDIA SUMMIT
True Media will play host this week to a gathering of some of the most influential players in the media industry during the 2015 Truth in Media Summit, April 15-17, 2015. More than 300 True Media clients will converge on Columbia to hear speakers from Google, LinkedIn, Pandora, Nielsen, WebMD, and more.
While True Media has hosted previous summits, this is its largest and most comprehensive schedule, giving clients a complete picture of where media is today and what advertisers can expect in the near future.
“The content this year will focus heavily on the mobile industry, on-line video, and data analysis,” said True Media President Jack Miller. “The world of media has changed dramatically over the past several years and it has heavily impacted consumer behavior in terms of how consumers receive information. As a media strategy and communications company, it is our objective to stay on top of trends and educate our clients along the way as to how they can better get their brands in front of the appropriate consumers. Hosting a summit like this is just one way that we provide that service to our clients.”
In addition to the summit, True Media will celebrate its ten year anniversary this week with a private concert for clients and vendors featuring the Spin Doctors, an American rock band best known for its hits “Two Princes” and “Little Miss Can’t Be Wrong.”