Columbia, Mo. (April 21, 2010) – Wyffels Hybrids has selected True Media to handle media planning and buying. The creative agency Woodruff Sweitzer will be a partner in brand management and creative development.
Wyffels Hybrids, headquartered in Geneseo, Ill., is one of the nation’s largest independent seed companies. Focusing strictly on developing and marketing elite corn hybrids, the company is dedicated to providing corn growers in Illinois, Iowa, southern Wisconsin, southern Minnesota and the Ohio River Valley with exceptional corn genetics, the latest technology and extreme customer service.
“We have aggressive goals and expect to achieve significant growth this year,” said Jeff Hartz, Marketing Director at Wyffels Hybrids. “We needed to identify a trusted partner who understood our brand and our commitment to our customers. We believe True Media’s experience and Woodruff Sweitzer’s ability to consistently deliver a quality creative product will help us meet our goals.”
“I believe we have the products, position, people and now the partners in place to meet our objectives and deliver upon our mission to develop enthusiastically satisfied customers,” said Bill Wyffels Jr., President.
True Media (truemediaservices.com) is an international media strategy and communications company that specializes in helping corporations determine appropriate communication plans-including traditional, interactive, and social media. With offices in the United States and Canada, True Media develops advertising plans, manages media relationships and handles media negotiations for some of North America's most reputable companies.
Wyffels Hybrids, headquartered in Geneseo, Ill., is one of the nation’s largest independent seed companies. Focusing strictly on developing and marketing elite corn hybrids, the company is dedicated to providing corn growers in Illinois, Iowa, southern Wisconsin, southern Minnesota and the Ohio River Valley with exceptional corn genetics, the latest technology and extreme customer service.
“We have aggressive goals and expect to achieve significant growth this year,” said Jeff Hartz, Marketing Director at Wyffels Hybrids. “We needed to identify a trusted partner who understood our brand and our commitment to our customers. We believe True Media’s experience and Woodruff Sweitzer’s ability to consistently deliver a quality creative product will help us meet our goals.”
“I believe we have the products, position, people and now the partners in place to meet our objectives and deliver upon our mission to develop enthusiastically satisfied customers,” said Bill Wyffels Jr., President.
True Media (truemediaservices.com) is an international media strategy and communications company that specializes in helping corporations determine appropriate communication plans-including traditional, interactive, and social media. With offices in the United States and Canada, True Media develops advertising plans, manages media relationships and handles media negotiations for some of North America's most reputable companies.