HSHS MEDICAL GROUP SELECTS TRUE MEDIA AS AGENCY OF RECORD
COLUMBIA, Mo — (May 19, 2010) — HSHS Medical Group has selected True Media as agency of record.
HSHS Medical Group, a network of primary care and specialty care physicians, physician groups, nurses and medical professionals, is focused on enhancing the relationships between patients and providers through a seamless, integrated care network.
We selected True Media for their research-based approach to creating effective media strategies,” said Kelly Hazenfield, director of marketing and communications for HSHS Medical Group. "Additionally,their ability to so closely track media usage allows me to maximize the cost-effectiveness of marketing our physicians and other health care providers.
True Media will manage all aspects of media strategy including traditional, interactive and social media for HSHS Medical Group, which is affiliated with Hospital Sisters Health System in central and southern Illinois and northeastern and northwestern Wisconsin.
“Today the healthcare environment is very fragmented and has not been able to keep up with the changing needs of patients,” said Jack Miller president of True Media. “Members of HSHS share a passion for building a new approach to health care delivery and we are very excited about working with them to bring those innovative ideas to the marketplace.”
True Media, founded in 2005, is an independent, full-service media strategy and communications company based in Columbia, Mo. with additional offices in Calgary, Alberta and St. Louis, Mo. For more information, please visit www.truemediaservices.com.
COLUMBIA, Mo — (May 19, 2010) — HSHS Medical Group has selected True Media as agency of record.
HSHS Medical Group, a network of primary care and specialty care physicians, physician groups, nurses and medical professionals, is focused on enhancing the relationships between patients and providers through a seamless, integrated care network.
We selected True Media for their research-based approach to creating effective media strategies,” said Kelly Hazenfield, director of marketing and communications for HSHS Medical Group. "Additionally,their ability to so closely track media usage allows me to maximize the cost-effectiveness of marketing our physicians and other health care providers.
True Media will manage all aspects of media strategy including traditional, interactive and social media for HSHS Medical Group, which is affiliated with Hospital Sisters Health System in central and southern Illinois and northeastern and northwestern Wisconsin.
“Today the healthcare environment is very fragmented and has not been able to keep up with the changing needs of patients,” said Jack Miller president of True Media. “Members of HSHS share a passion for building a new approach to health care delivery and we are very excited about working with them to bring those innovative ideas to the marketplace.”
True Media, founded in 2005, is an independent, full-service media strategy and communications company based in Columbia, Mo. with additional offices in Calgary, Alberta and St. Louis, Mo. For more information, please visit www.truemediaservices.com.